Use the Marketing Strategy Generator to Generate a Compelling, Complete and Impactful Content Marketing Strategy.
The Marketing Strategy Generator automatically creates your content marketing strategy by giving you:
- A unique marketing message (aka, how you stand out online)
- Content pillars (aka, your content topics for the content you create)
- Sales copy (aka, the copy you use to sell what you offer!)
Watch the video to see a behind-the-scenes walk-through of the tool and what it can do for you. Note: The video shows the Google Sheets version, but it’s also available in Excel.
THE MARKETING STRATEGY GENERATOR AUTO-GENERATES THE CORE PIECES OF YOUR CONTENT MARKETING STRATEGY: UNIQUE MARKETING MESSAGE, CONTENT PILLARS FOR SOCIAL MEDIA (OR BLOGS, PODCAST, VIDEO, EMAIL, ETC), AND SALES COPY.
Having your unique marketing message, content pillars, and sales copy aligned to your business and your target audience makes for a successful content marketing strategy.
Your access includes: 2 versions of the Marketing Strategy Generator tool (Google Sheet and Excel), training on how to use the tool, 3 content planners (a Google Sheet, Excel and AirTable base), a training on how to plan and write content efficiently, and a bonus masterclass about marketing meaningfully.
Kind Words from Actual Customers:
Hi, I'm Amanda & I created the Marketing Strategy Generator.
Back in 2021, I was dreaming of ways I could take the tools I used in my business with my 1:1 clients and turn it into something a little more efficient for me to use with my clients. It was a lot of spreadsheets, questionnaires, Google docs... and it drove me a little crazy.
I had this idea that I could use a few simple formulas in a spreadsheet to take answers about a client's target audience, their solution, their story... and make those answers generate into a few useful pieces of information: their market position statement (aka, how they show up online), their content pillars (aka, the topics they create content for to attract their target audience), and sales copy (... I think you know what that is).
In other words: I was searching for a way to take the very manual and time consuming process of gathering information from many places and instead make the entire process more automated and efficient.
That ultimately led to the creation of the Marketing Strategy Generator: it's a spreadsheet tool that uses simple formulas populated within a series of strategic questions that are organized in a specific order. The answers to those questions about your business, target market, what you sell, and the story of why you sell it all become everything you need to create a compelling, complete and impactful marketing strategy.
What can the Marketing Strategy Generator do for you?
The Marketing Strategy Generator gives you everything you need to market yourself online effectively. What are those things?
- A simplified "market positioning" statement - this is a clarifying statement that helps you succinctly state what you do, who it's for, and how it helps that audience
- Content topics or pillars - these are topics for social media, blogs, podcasts, newsletters, etc grouped by a traditional marketing funnel, to help ensure you know what kind of content to create to be discovered, grow your email list, educate and ultimately inspire sales
- Actual sales copy that's ready-to-use - your answers get organized into a traditional sales page format that you can edit / tweak / adjust as needed
It accomplished this by walking you through a series of strategic questions, grouped in a specific way, that you will answer.
You can use the guided video training to help you answer the questions.
Your answers are then taken and turned into a simplified market positioning statement, content topics, and aligned sales copy.
This means all the questions about "What should I talk about online to reach my target audience?", "How do I know if I'm reaching the right people?, "How should I talk about what I sell?" or "How do I know if I'm using the right words to make sales?" are taken care of by the Marketing Strategy Generator.
It means you don't have to wonder what to say online or how to say it - the Generator takes the guessing game away and replaces it with clarity, confidence and alignment (between your business goals and your target audience's goals as it relates to what you sell).
What would change for the better in your business if you didn't have to wonder what to say online, how to say it, or whether or not the "right" people were hearing it? How would you life become easier if you could use one tool to generate your online marketing strategy by just answering a few simple questions about things you already know?
Use the Marketing Strategy Generator to Generate a Compelling, Complete and Impactful Content Marketing Strategy.
The tool I have for sale on this page is called the Marketing Strategy Generator because that's exactly what it does:
It generates your marketing message (your strategy) by giving you a Unique Positioning Statement. And it also provides you the tactic to execute the strategy by giving you content pillars and sales copy (the sales copy is ready to use). These content pillars and sales copy are tailored to your business / your target audience - thanks to the tool. Last, with the training on Efficient Content Creation & Planning, you can take those pillars and turn them into content and a plan. And it's only $37.
It's a solid tool that saves hours of time and energy by bringing you clarity around how to grow your business with online marketing.
Here's what you get with your purchase of the Marketing Strategy Generator
MARKETING STRATEGY GENERATOR TOOL + TRAININGS
A spreadsheet-based tool (available in Excel or Google Sheets - you get both versions) that generates your marketing message, content pillars and actual sales copy. This is how you create a compelling, complete and impactful marketing strategy that leads to sales.
Here's how it works:
- Step 1: Input your answers to the strategic questions and watch them become your Unique Positioning Statement (aka your marketing message / strategy).
- Step 2: Watch your answers become social media content pillars that are uniquely targeted to your ideal client and accurately convey how awesome your business is
- Step 3: Watch your answers become sales copy that you can use immediately on your website to sell your product or service.
- Step 4: Use the Efficient Content Creation & Planning Training + included content planners to write copy and plan content using the generated pillars so there's no guessing, overwhelm or wasted time when it comes to create content to promote your business online.
BONUS TRAINING - HOW TO MEANINGFULLY MARKET ONLINE
If you decide to buy Marketing Strategy Generator today, you'll also get access to my 60 minute masterclass on building a meaningful marketing funnel.
This is for you if you're sick of hearing how marketing with a fake sense of urgency, sleazy tactics, or overly focusing on negativity is the only way to market.
In the 3 Step Funnel Masterclass, you'll learn how to take your content, your message and your voice and turn it into a marketing funnel you can feel good about.
This masterclass is just an hour but it's PACKED with value. We'll cover:
- What a "marketing funnel" is anyway
- How important content really is to your marketing funnel
- How to ensure your marketing content + funnel are aligned authentically
- How tech, automations and budget for ads fit into the whole system
- NOTE: This not a sales pitch webinar. It's an actual class with real value.
INSIDE THE MARKETING STRATEGY GENERATOR
1. Message + Voice Planning Guided Strategy Questions (Step 1)
2. Social Media Content Pillar Matrix with Content Strategy + Example Posts (Step 2)
3. Sales Page Copy and Framework (Step 3)
4. Efficient Content Creation & Planning Training with (3) Types of Content Planners - Excel, Google Sheet or AirTable (Step 4)
5. Marketing Strategy Generator 3-Part Guided Video Training
6. 3 Step Funnel Masterclass Bonus Training
The Marketing Strategy Generator works even if you've felt overwhelmed by marketing up until now.
I'm on a mission to simplify online marketing for small business owners & solopreneurs. Because I know your goal is to just get the word out about what you do... because you're here to serve people, not get bogged down with figuring out how to market yourself.
This tool takes the crazy out of marketing. It takes the overwhelm out of strategy. It takes the questions and doubt out of copywriting.
And it restores meaning to your marketing because of the way these questions are structured. Because....
All you have to do is answer a few questions about your business and your target audience. You already know the answers to these questions. It's the stuff you do all day long, and the people you do it with.
Imagine what's possible with the Marketing Strategy Generator...
Imagine having a tool take that information and turn it into prompts and copy that you can immediately use.
Imagine having absolute clarity on how to market your business online.
Imagine feeling good about your marketing because it's rooted in a meaningful place.
The Marketing Strategy Generator eliminates the overwhelm, questions and doubt you've previously felt about marketing yourself online because it helps you see you've had the answers all along... you just needed a way to turn it into a Unique Positioning Statement, content topics and sales copy.
More Kind Words:
The Create Inspire Convert Guarantee:
Give The Marketing Strategy Generator a try. If, after 6 months you don't see any results... you get no clarity on your message... the social media content pillars brought zero clarity on what to post... or the sales copy didn't help you... just send my support team an email - [email protected] - and you'll get your money back. No questions asked.
Your Marketing Strategy Generator Purchase Includes:
1. Message + Voice Planning Guided Strategy Questions (Step 1)
2. Social Media Content Pillar Matrix with Content Strategy + Example Posts (Step 2)
3. Sales Page Copy and Framework (Step 3)
4. Efficient Content Creation & Planning Training with (3) Types of Content Planners - Excel, Google Sheet or AirTable (Step 4)
5. Marketing Strategy Generator 3-Part Guided Video Training
6. 3 Step Funnel Masterclass Bonus Training
Your One Time Investment = $37
You've got questions. I've got answers.
How exactly does the Marketing Strategy Generator work?
The Marketing Strategy Generator is a spreadsheet-based tool that walks you through a series of strategic questions, ordered in a specific way that are designed to generate the essentials of your online marketing strategy: a unique positioning statement (which gives you clarity around who you serve, how you serve, and why it benefits them), content pillars or topics (so you know what content to create to attract your target audience, get them onto your email list, and ultimately sell to them), and sales copy.
It does this by taking the answers to your questions and populating them in various places on other tabs within the tool.
All of this is paired with a set of video trainings that walk you through the questions so you know how to answer them to get the most out of the tool, and then what to do with the information the tool gives you .
What type of business is the Marketing Strategy Generator for?
It can work for any business, seriously! Whether you sell a product or a service, it will work for you.
It's best suited for small businesses or solopreneurs who don't already have a marketing plan / team in place.
I'm an agency or business and want to use this for my clients. Can I do that?
Yes, but you will need to purchase the Agency License. The Agency License version gives you a "white label" version of the tool meaning it has none of my logos on it and is open for you to edit as needed. You can purchase the Agency License here.
You can also begin with just the regular tool and upgrade later if you want to check it out first before deciding.
How is the Marketing Strategy Generator different from all the other tools out there?
This is different for two reasons:
#1 - it's the only tool I know of that focuses solely on the essentials you need for a marketing strategy (positioning statement, content topics and sales copy) with none of the fluff. I'm very much about giving you the information you need so you can be efficient with your time.
#2 - this tool is about empowering you with knowledge and giving you what you need to make your online marketing work, versus creating a situation where you become dependent on me or my business to make the tool do what it should do. In other words, you will not find endless series of sales pitches for more products. While I do have other things I sell, they stand on their own and can supplement what you learn... but are not needed to make the Generator work for you. This tool is self-contained and is designed to be all that you need to create the basics of a marketing strategy.
What am I going to have to create or do on my own?
If you purchase the Generator, you will need to do the following:
#1 - Answer the questions on the first tab of the tool. There is a video training to help you do this if you feel stumped or worried about the process.
#2 - Take the information and turn it into your strategy. There is also training to help you do this as well so you aren't on your own. What this ultimately comes down to is using the content topics and actually creating content. Zero pre-made content is provided. I firmly believe that in order for any online marketing content you create, you must create it yourself! These topics guide you with what to actually create though, so you aren't left wondering what to post online.
That's it!
Is there a refund available if I change my mind?
Yes! You can let me know within 6 months of purchasing if you change your mind. The exception to this is the Agency License. That purchase is non-refundable due to the fact that you get access to an editable version of my tool.
How long will I have access? When do I receive access?
You will have access to your tool for life *unless you request a refund*.
When your purchase is complete, you'll get immediate access to the tool via your inbox. You'll get a purchase confirmation email and an email with your login information. The tool and all associated material is housed inside my Course Library. If you have trouble after your purchase, you can always reach out to me at [email protected]